The Review

The Review

The Review is an occasional publication with articles produced by White Maple Consulting to provide insights, ideas, information and practical help on improving results in your organisation. Each issue also includes book reviews, website suggestions and headline news about White Maple Consulting.

Please note that all issues of The Review show an old office address and contact details. See our new address and contact details at Contact Us


Searching for information on a particular topic? Use this index to take you directly to the relevant articles and book reviews.


Article(A) or

Strategic Planning

Business Strategy - A Guide to Effective Decision-MakingB6Jul-04
Competitor analysis; the 5-forces model A15Nov-08
CSR - A Tool for Competitive AdvantageA4Nov-03
Execution - The Challenges for Implementing StrategyA5Mar-04
Execution - The Discipline of Getting Things DoneB4Nov-03
Good strategy/bad strategy B19Jul-05
Making Strategy WorkB9Jul-05
Making the Business CaseB11Mar-06
Metrics - What you Measure gets Done!A3Jul-03
On strategyB12Oct-12
Strategy Development Process - Rules for SuccessB8Mar-05
SWOT - Making This Analysis Tool WorkA14Feb-08
The Art of StrategyB11Mar-06
The Modern FirmB8Mar-05

Mergers and Acquisitions

Collaboration - For Better Efficiency & EffectivenessA9Jul-05
Mergers & Acquisitions - Pulling off a Deal that WorksA13Feb-07

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Marketing and Branding

Article(A) or
101 Marketing StrategiesB6Jul-04
Bright Marketing: practical marketing B15Nov-08
Brand basicsA18Oct-11
Brand Building - The Case for Internal BrandingA3Jul-03
Competitor analysis; the 5-forces model A15Nov-08
Customer ServiceA19Oct-12
Customer Service - Recovery & Profiting from FailureA10Nov-05
Customer Service - Whys and Hows!A6Jul-04
Key Account ManagementB7Nov-04
Marketing to the Social Web B15Nov-08
Market Research - Dictionary A-ZA12Jul-06
Pricing - Managing it ProfitablyA11Mar-06
Promotion by Word-of-Mouth - Creating the Buzz!A8Mar-05

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Organisation & People

Article(A) or

Change Management

A-Z of changeA19Oct-12
Transformation trapsA17Oct-10
Leading changeA17Oct-10
The Theory & Practice of Change ManagementB17Oct-10
Managing Change Step by StepB17Oct-10
The Heart of ChangeB1Nov-02


Culture - The Case for Focusing on BehaviourA10Nov-05
Finance Function - Raising its GameA9Jul-05
Organisation - Developing a Healthy One!B7Nov-04
The Heart of ChangeB1Nov-02
The Seven Day WeekendB3Jul-03
The Wisdom of CrowdsB8Mar-05


Leading changeA17Oct-10
Leadership - Developing Effective LeadersA2Mar-03
Leadership - Styles and BullyingA12Jul-06
Sumantra Ghosal on ManagementB10Nov-05
The Art & Discipline of Strategic LeadershipB4Nov-03
The Courageous FollowerB2Mar-03
The Naked LeaderB1Nov-02
The Trusted LeaderB2Mar-03
Winners Never CheatB10Nov-05


Awaydays - Getting a Good ReturnA6Jul-04
Coaching - Testing the WaterA7Nov-04
Coaching - The Power and its PerilsA1Nov-02
Directors' dutiesA16Jun-09
Human factors A18Oct-11
Internal communication A14Feb-08
Recruitment - Improving the Success RateA11Mar-06
Staff Surveys - To Improve Performance & RelationshipsA4Nov-03
Teams - Building Effective TeamsA5Mar-04

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Article(A) or
Blink - The Case for Intuitive Decision MakingB9Jul-05
Business Continuity - Surviving the StormA13Feb-07
Charles Handy - Myself and Other More Important MattersB12Jul-06
Classic Drucker - Tribute to His LifeB12Jul-06
Directors' duties A16Jun-09
Eats, Shoots and Leaves - Punctuation CompanionB5Mar-04
Ethics - Negotiating the Dilemmas in BusinessA7Nov-04
Five minds for the futureB14Feb-08
Freakonomics - What Really Drives our SocietyB13Feb-07
On ChinaB18Oct-11
The Big Moo - Standing Out From the CrowdB13Feb-07
The Luck FactorB3Jul-03
The Pleasures and Sorrows of Work B16Jun-09
The StormB16Jun-09
World 3.0B18Oct-11

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